scheme [skeem] – noun: a plan, design, or program of action to be followed; project.   Subscribe to We All Scheme.comNews Feed

Event: Nike Football x Madden 13 – Chasing Calvin

August 23, 2012 by  
Filed under Entertainment, Events, Gaming, NFL, Sports

Nike Football and EA Sports is bringing a 2nd “The Chase” to New York City but this time it is entitled “Chasing Calvin”. The digital Twitter powered scavenger hunt throughout NYC will give the 4 fastest participants the opportunity to claim and win some dope prizes (see flyer above). The event starts at 9AM this Saturday at Niketown, New York (6 E. 57th St) as participants will need to register and then promptly after registration, @NikeNYC will tweet out the clues and locations to win. Four prize packs are up for grabs and they come in a limited edition exclusive package.

Grand Opening: Nike’s Rivington Court

June 24, 2012 by  
Filed under Events

Summer hoops in New  York City will never be the same. #TeamNIKE is back and #RivingtonCourt is beautiful. You won’t understand until you see it for yourself. Stop by Wednesday night. Open event to the public. It’s gonna be a great night of hoops…


Video: Will Smith Smacks Male Reporter Who Tried To Kiss Him At “Men In Black 3″ Premier

May 18, 2012 by  
Filed under Entertainment, Events, Movies

This is the funniest thing I’ve seen all week!

Video: Woman Throws Flour On Kim Kardashian At Red Carpet Event

March 23, 2012 by  
Filed under Entertainment, Events

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I know more than half the world hates Kim Kardashian because she became a celebrity overnight based off of having sex on camera with her then boyfriend Ray J, (it really doesn’t make sense to me either) but she’s filthy rich and gorgeous so I’m not complaining. But over the weekend at a red carpet event, one hater took it to the next level when she decided to throw a bag of flour all over Kris Humphries ex.

The Nike Fuelband Invades #SXSW

March 11, 2012 by  
Filed under Events

If your partaking in any of the #SXSW activities this week, make sure you have your Nike Fuelband turned on and #MakeItCount! Visit their Nike x SWSW mobile website and gain access to some of the city’s shows, appearances, and events put on by the Swoosh team.

Sleigh Bells, Major Lazer, Girl Talk, Duck Sauce, Neon Trees, Machine Gun Kelly, The Shins, Nas, Shut Up And Play The Hits, and Nike Athletes.

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Kobe Bryant Foot Locker Appearance: Tonight – 34th St, NYC

February 10, 2012 by  
Filed under Events, Fashion, Kicks

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Tonight after Kobe and the Lakers play the Knicks and Jeremy Lin, stop by the 34th Street Foot Locker to hear The Black Mamba Great White Shark talk about his new Kobe System. And to make it even cooler, the first 12 people in line will get a chance to buy an autographed pair of the shoe!

Source – FL Unlocked

Video: Chris “Birdman” Andersen’s PETA AD

November 30, 2011 by  
Filed under Events, NBA, Sports

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Easily the most colorful player in the NBA, Denver Nuggets shot-blocker and energy provider Chris “Birdman” Andersen became the recent addition to PETA’S “Ink, Not Mink” campaign, which has featured other ballplayers such as Amar’e Stoudemire and Gilbert Arenas. Checkout Bird’s spot below for a behind-the-scenes look at his photo shoot and what really goes on in at some of China’s fur farms.

Event: Spike Lee At Foot Action New York City

November 4, 2011 by  
Filed under Events, Fashion, Kicks

Come meet Spike Lee and ask all the questions you ever wanted to know about the Jordan Franchise. We’ll also be celebrating the launch of the Orange & Blue Spizikes and giving away prizes to those in attendance!

Foot Action

430 7th Ave (corner of 34th & 7th)

New York, NY

Saturday 11.5.11

10-11 AM

9/5/11: Fool’s Gold Presents – Day Off

August 24, 2011 by  
Filed under Events

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Free music, free food, and free drinks all on Labor Day! Stop by and celebrate your day off with Fool’s Gold, Just Blaze, Juicy J, and special guest surprises and friends!

Sneaker CON: Washington D.C. (August 6th & 7th)

July 28, 2011 by  
Filed under Events, Fashion, Kicks

This Saturday, Sneaker CON will be headed to Miami and then next Saturday and Sunday they’ll be taking their sneaker event management talents up to the nation’s capital of Washington D.C.  All the information you need to know is on this flyer and the other flyer after the jump.

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