2010 Nike Tournament of Champions Teaser Trailer
August 18, 2010 by The Scheme King
Filed under Events
Shouts to Dime and 94 x 50 for this dope teaser trailer for the 2010 Nike Tournament of Champions featuring the summer league champions from the EBC, Hoopsman In The Sun, Dyckman, and West 4th Street summer Nike leagues. It’s all going down this Saturday uptown in Harlem at 1:45 PM at Dyckman Park.
Nike Sportswear Presents: 1 Love Staten Island
August 12, 2010 by The Scheme King
Filed under Events, Music, Random
Emilio Sparks and his friends hold it down for Staten Island in the final clip to Nike Sportswear’s 1 Love campaign. I met the Charlie Rose of Hip Hop a few weeks ago and was a cool ass dude so shouts to him and his team! Oh yeah, #WBF starts today…
Meet Dwyane Wade & Chris Paul at Harlem’s House of Hoops
August 11, 2010 by The Scheme King
Filed under Events, NBA, Sports
This World Basketball Festival is seriously no joke. Here’s another event in conjunction with the Nike / Jordan / Converse festivities as Dwyane Wade and Chris Paul will be appearing at Harlem’s House of Hoops today between 7-7:45 PM for a meet and greet with the fans. I’m sure it’s going to be packed so get there early. Oh yeah, don’t be mad if more #WBF posts keep coming all week.
Nike Sportswear Presents: 1 Love The Bronx & Queens
August 10, 2010 by The Scheme King
Filed under Events, Music, Random
Nike Sportswear continues its 1 Love 5 borough New York City series with Cory Gunz taking us through The Bronx and Format taking us through Queens. Young Money’s newest signed artist’s clip is above while the clip of pro BMX rider Nigel Sylvester and his Format lifestyle BMX shop friends are below. The last video leading up to the start of the World Basketball Festival will star Emilio Sparks and Staten Island.
Nike Sportswear Presents: 1 Love Harlem
Here’s the second episode to Nike Sportswear 1 Love campaign as they follow Harlem’s Ms. Banks around her borough. Part 1 with Theophilus London and Brooklyn can be seen here.
Nike Sportswear Presents: 1 Love Brooklyn
August 3, 2010 by The Scheme King
Filed under Events, Music, Random
Nike Sportswear brings us the first part of their 1 Love New York City campaign with rising rapper Theophilus London repping Brooklyn. All of this is in preperation to the World Basketball Festival that’s going down on August 12-15th.
J. Cole x Wale x Rick Ross Perform At NYC’s Heineken Inspire Event
August 2, 2010 by The Scheme King
Filed under Events, Music, Performances
Team Epiphany and Heineken threw their Inspire New York City party this Friday and Saturday afternoon which is sounding like it was the day event of the summer so far. For those who missed out like me (I traveled to Boston to party with my college goons and goonettes) above is a video of J. Cole performing Premeditated Murder; and then after the jump Wale performed Black And Gold; and Rick Ross surprised the crowd as he ran through of medley of his new Teflon Don hits.
Nike Sportswear Presents: 1 Love
July 30, 2010 by The Scheme King
Filed under Clothes, Events, Fashion, Kicks
Nike Sportswear is throwing a huge 1 Love block party tomorrow evening at their 21 Mercer Street block (exact location is Mercer in between Grand and Howard). Music will be provided by DJ Clark Kent, DJ King Soloman, and Miss Banks as good times are for sure to be had. I would be in attendance if I weren’t celebrating my homie Ardy’s 22nd birthday at Club Royale in Boston the same night. If you’re in New York City though, check out the flyer after the jump and roll through the spot.
Rajon Rondo’s Red Bull 2on2 Revolution Commercial
July 14, 2010 by The Scheme King
Filed under Events, NBA, Sports
Rajon Rondo and Red Bull are about to revolutionize the way streetball basketball tournaments are played with this Red Bull 2on2 Revolution Tour. The tour is making stops in Boston, New York City, Philadelphia, Baltimore, and Washington D.C. – so sign you and a friend up and compete for a chance to win $2,000 cash. Out the window is traditional score keeping and instead player’s will be rewarded for blocks, steals, dunks, etc. Hit Dime Mag up for the full rules and regulations and then hit the jump for the tour’s flyer.
Nike – Tied Together (RED) Video
July 14, 2010 by The Scheme King
Filed under Clothes, Events, Fashion, Kicks
Cool video for a good cause…
Last December NIKE partnered with (RED) and made a commitment to fight HIV and Aids in Africa.
Hundreds of thousands laced up to support the fight, on the pitch. In the run up to the summer of Football, NIKE took the message of Lace Up Save Lives into some of the most inspiring cities in the world.
This is Tied Together. A story about action inspiring reaction. A 120 hours relay race in NYC, London, Milan, Berlin and Paris.
